FareHarbor Alternatives for Dive Shops (2026): Pricing Compared

Bokun, Rezdy, Checkfront, Xola, Peek Pro and dive-specific tools compared for dive shops, with published pricing checked October 2026 and when to keep FareHarbor.

The main FareHarbor alternatives for dive shops are Bokun, Rezdy, Checkfront, Xola and Peek Pro on the general tour side, plus dive-focused tools like Bloowatch, EquipDash and GoFish.Rocks. The biggest difference is how they charge. FareHarbor's standard model has no monthly fee for the shop and puts a booking fee on the diver. Most alternatives charge the shop a monthly subscription plus a smaller, published percentage.

This guide compares published pricing from each vendor's own pricing page, which I checked on October 10, 2026. It also covers the question worth asking before you switch: is the problem really your booking system, or is it your website? Prices change, so confirm with each vendor before you sign anything.

FareHarbor alternatives at a glance

All prices below come from each vendor's official pricing page, checked October 10, 2026. Card processing is extra unless a row says otherwise.

A note on sources: every vendor in this table sells booking software, and several of their pricing pages include claims about competitors. I only used each company's statements about its own prices.

What a month of bookings costs on each tool

Percentages are hard to compare in your head, so here is one example. Say your shop takes 40 online bookings a month at $150 each (one diver per booking), so $6,000 in online sales. Card processing is left out because it applies to every option.

This is an illustration, not a quote. Your real number depends on your FareHarbor rate, how many bookings come in online versus by phone or walk-in, and which plan features you need.

What the example shows: FareHarbor often looks free to the shop because the diver carries the fee. The alternatives usually cost the shop more in cash but show the diver a lower total. If divers complain about the checkout total, that matters. If they don't, the switch may not save you anything.

Bokun: low published fees and heavy OTA distribution

Bokun is the closest like-for-like swap if you sell through online travel agencies. Its pricing page lists:

• Free: 1 user, booking management, zero fees on Viator, manual bookings
• Start: $49 a month plus 1.5% on applicable bookings, up to 5 users, online booking widgets, OTAs and marketplace, zero fees on offline bookings, and the option to pass the booking fee on
• Plus: $149 a month plus 1.25%, up to 10 users
• Premium: $499 a month plus 1%, unlimited users

Bokun says it charges 0% on Viator and offline bookings and offers a 14-day free trial with no card. It also publishes its own Bokun vs FareHarbor comparison, which is worth reading, but remember who wrote it.

Rezdy: three tiers and a per-booking fee on agent sales

Rezdy's pricing page lists Foundation at $49 a month, Accelerate at $99 and Expansion at $249, each plus 3% per online booking. You can absorb that fee or pass it to guests. Offline and agent bookings cost $1, $0.85 or $0.70 each depending on the plan.

Rezdy says all plans include unlimited OTA, agent and reseller connections, unlimited users and products, and no contract lock-in. There is a 21-day free trial. Rezdy fits shops that sell a lot through hotels, agents and resellers, since its pricing page leads with those connections.

Checkfront: one plan, no fee on offline bookings

Checkfront has a single published price: $99 a month plus a 3% online booking fee, with no fee on offline bookings and no setup fee (Checkfront pricing). You can absorb the fee or pass it on.

It also has a scuba diving page that describes managing seats, tanks, guides and gear, plus built-in waivers. If a lot of your bookings happen at the counter or by phone, the no-fee rule on offline bookings is the part to look at.

Xola and Peek Pro: ask for a quote

Neither publishes a full price list.

• Xola says on its pricing page that there are no subscriptions and that it charges a small partner fee to your customers on every purchase. The page lists US card rates of 2.39% + $0.30 but says "contact for pricing" for the rest.
• Peek Pro does not list prices on its site, and its own comparison table describes Peek Pro's pricing as commission-based.

Both may be good fits, but you can't compare them on paper. Ask for the guest-facing fee, the shop-facing fee and the processing rate in writing.

Dive-specific options

General tour software handles a two-tank boat dive fine. What it may not handle well is the dive shop stuff: certification checks, boat manifests, rental gear and courses that run over several days. These tools are built closer to that.

One caution on Bloowatch: all plans include a 12-month commitment, even when billed monthly. Read that before you start a trial in the middle of your season.

When keeping FareHarbor makes more sense

Switching booking systems is real work. You rebuild every product, retrain staff, reconnect OTAs and update every booking link. It is worth it if FareHarbor's fees, contract or features are the actual problem. It often isn't worth it if the problem is somewhere else.

Keep FareHarbor if:

• Your divers don't push back on the checkout total, so the guest-paid fee isn't costing you bookings.
• You rely on FareHarbor's OTA connections and don't want to rebuild them.
• What bothers you is that the site looks old, breaks on phones or hides your courses. That is a website problem, not a booking problem.

Consider switching if:

• You want a published rate instead of a negotiated one.
• Divers abandon checkout or ask why the total is higher than your listed price.
• You need dive-specific features such as manifests, certification checks or gear tracking that your current setup doesn't give you.
• You sell a lot through OTAs and want to avoid FareHarbor's API fee, which Arival reports at 2% (see our FareHarbor fees guide).

If the real problem is your website

A lot of shops look for FareHarbor alternatives when what they actually want is a better site. FareHarbor's booking links work on any website, so you can replace the site and leave bookings alone.

That is the setup ScubaDock is built for. It drafts a mobile-first dive shop site from your current URL, with a booking link on each course and trip page, for $99 a month with no setup fee and no booking commission. Divers still book and pay on FareHarbor (or any other booking page you use), so your booking system's fees still apply. Sites live on yourshop.scubadock.com for now, and custom domains are coming soon. See how ScubaDock works with FareHarbor, the plan details on the pricing page, or what ScubaDock does for dive shops.

If you are still weighing website options, how much a dive shop website costs in 2026 compares builders, agencies and booking-system websites side by side.

Questions to ask any booking software vendor

• What is the fee on online bookings, and can I pass it to the diver?
• Is there a fee on phone, walk-in or dashboard bookings?
• What do OTA and agent bookings cost, on top of the OTA's own commission?
• What is the card processing rate, and do I use my own Stripe account or yours?
• Is there a setup fee, a minimum term or an annual commitment?
• Who moves my products, customers and booking links over, and how long does it take?

Pricing checked October 10, 2026 on each vendor's official pricing page linked above. Vendors change prices, plan names and fees, so confirm before you sign. This post is reviewed every six months. ScubaDock builds dive shop websites and does not sell booking software, so we earn nothing from which booking system you choose.